SeaWorld, located in the south end of Shekou Peninsula, face to sea and back to the mountain, is seating in the middle of the two wings---the front bay and the deep bay. It covers an area of about 45 hectares, possessing 28 project planning items and the building area reach to 1 million sq meters. Invested with 60 billion capital, the SeaWorld consist of SeaWorld plaza, Taizi Plaza, Financial center, China Merchants plaza, Woods service apartment, Hilton hotel, Nuwa Coastal park, culture and art center, High-end residential and so on. It is an international coastal recreational area integrating the service for catering, entertainment, shopping, hotel, working, art, vacation, leisure and residence.

　　The Leading World is the high-scale service apartment developed by China Merchant Property in SeaWorld. Located at the junction of Nanshan Wanghai Road and Shekou Industry road, The Leading World consists of three 28-floor buildings and one commercial podium building. It covers an area of about 11.3 thousand sq meters, and its total building area reach to about 47.2 thousands sq meters. The apartment is tailor-made for 159 honorable property owners. 150 units of them are 175sqm with 4 bedrooms, in addition there are 3 top-floor units which occupy 516 sq meters each and 6 townhouses on the ground floor, each of which are cover an area of 370 sq meters.

　　SBA was high-price hired for the planning and designing, and the application of international concept highlight the honorable of the building. More than $100 million has been spent for building the super bright light-sensed facade. The widely use of Low-E glass curtain wall and metal curtain wall, and using metal aluminum plate as the main material achieved the internationalization high-grade residential quality. Viewed from the sea, the three buildings glittering in the evening and they look like a lighthouse in the sea. The colored light highlight the top of the building, which brings SeaWorld unique festival atmosphere and make the skyline brilliant.